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Despite the strict quality control that the Hiroshima-base automaker is employing on the production of its vehicles still there are defects or flaws that seem to slip undetected and unfortunately it is only when customers start complaining that such defects are discovered.

And just recently Mazda Motor Corporation has announced that it will be recalling more than 280,000 cars in Japan due to defects. This is currently the biggest vehicle recall of the automaker on record in Japan.

Mazda will recall 287,987 Demio and Verisa compact models produced between June 2003 and July 2006. The defects were found to affect the clutch systems and coil springs in the suspensions according to Mazda spokeswoman Aya Takahashi. She also added that so far there were no injuries or damage that have been reported but of course the automaker will not wait until for their customers to get hurt so they are announcing a recall.

The automaker will conduct the repairs for free however it did not specify the total cost of the current recalls.

Mazda spokeswoman Takahashi further stated that there are some 25,559 Demios much popularly known as Mazda2 overseas that were exported during that time. These cars are not included in the domestic recall but Mazda assured that it will handle the defects of exported models inline with local regulations.

Out of the 25,559 exported Demios, 20,850 were shipped to Australia, 1,166 vehicles were taken to New Zealand, 1,147 to Singapore, and 262 units to Hong Kong. The present 280,000 recall is the largest recall in Japan ever since the Mazda has began taking recall data in 1994 explained Takahashi. She said that the company’s previously recorded recall was for 162,405 vehicles which were in March of 2004.

One of the causes of the present recall is related to the coil springs with coatings that can be removed easily attributed to the inappropriate installation of the parts said Takahashi. The danger of this is that the coil will rust but the worst scenario is that it will break and might cause accident.

Another problem pertains to the material used to cap the hydraulic oil used in the clutch system since it could leak causing the clutch not to function properly.

Mazda Is not the only Japanese automaker that is experiencing an increasing number of recall this is because once defective products are found in a certain model it usually affects other models since usually this same parts like for example Mazda headlights are often used for multiple models among automakers.

Last March, Honda Motor Co. has also announced a recall of more than 290,000 vehicles from its 13 models. The reason for the recall was to repair a manufacturing defect that could stop the cars’ engines.

About Mazda Motor Corporation

Mazda Motor Corporation has started manufacturing tools since the year 1929 and soon branched out into production of trucks for commercial use. Then in the early 1960s, Mazda launched its first passenger car models and began developing rotary engines.

Mazda’s headquarter is located in Hiroshima in western Japan and today the automaker ranks as one of Japan’s leading automakers, and exports cars to the United States and Europe for over 30 years. Mazda’s overseas sales account for more than half of its total turnover. Mazda has two main production sites in Japan and 19 overseas facilities. The Overseas sites include joint ventures based in the United States, and also in Thailand. Ford Motor Company is Mazda’s largest shareholder.



By: Kraig Johanssen

About the Author:

Kraig Johanssen is a native of Connecticut and holds a degree in Software Engineering. He now works at a software development firm in Alabama. His love for writing and great interest on cars makes him a proficient contributing author to various automotive magazines.



Content


mazda
The Chinese auto market is growing steadily and automakers are taking advantage of this. Major automakers have already established auto facilities in the said Asian country. Ford has tie-ups with Mazda and a Chinese automaker. These facilities will be manufacturing the vehicles which Mazda aims to make popular in the Chinese auto market specifically the B Segment.

The company recently unveiled the Mazda2 known in Japan as the Mazda Demio at the 2007 Guangzhou Motor Show. The redesigned car was designed to attract Chinese auto buyers. The said vehicle will be available to Chinese consumers early next year. It will be manufactured by the Changan Ford Mazda Automobile Co. Ltd at the Nanjing assembly facility.

“By introducing the four-door sedan and five-door hatchback to the B-car segment in China, we will have completed our product launches in the B, C and CD segments, which represent the three major Chinese vehicle classes,” said Noriaki Yamada, COO of Mazda Motor. “The new models will greatly strengthen Mazda’s product lineup in China,” the executive added.

During the unveiling of the redesigned Mazda2, the Japanese automaker’s Senior Managing Executive Officer Kiyoshi Ozaki had this to say: “In fiscal year 2007, we expect to achieve our seventh consecutive year of profit growth and fourth straight year of record profit. Going forward, we will aspire to maintain our current growth by raising our brand value and enhancing our business efficiencies under our new mid-term Mazda Advancement Plan and our long-term vision for technology development, Sustainable Zoom-Zoom. Achieving our mid-term target for China of ‘300,000 units of production and sales in 2010′ will be a key factor in our plans.”

Mazda is in a position for growth in China. They have already set up three assembly facilities at the said Asian country which will be tasked with manufacturing vehicles. Satoshi Tachikake, the president and CEO of Mazda Motor China, said: “We have set up a production structure that comprises three facilities: the Changan Ford Mazda Automobile Nanjing plant, which was completed in September and features Mazda’s latest production and machining technologies, the Changan Ford Mazda Automobile plant in Chongqing, and FAW Car Company in Changchun.” That does not include the company’s facilities which manufacture auto parts like Mazda brake pads.

Yamada concluded: “The newly established Mazda Motor (China) Beijing Office will function as the representative of Mazda Motor Corporation. It will establish a reliable sales network by developing a unified brand strategy for the two sales channels and policies that will always benefit the customer. Mazda’s core products will be progressively introduced through the two sales channels to strengthen our product lineup. We intend to continue expanding our sales network, from the current 104 dealerships to a total of 160 for both channels by January 2008, and establish over 300 dealers by 2010.”



By: Anthony Fontanelle

About the Author:

Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.



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